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Deal Announcement: Sale of Just WholeFoods Ltd


Symmetry Corporate Finance are delighted to announce our most recent completed transaction following the sale of Just Wholefoods Ltd to a private buyer.


Symmetry were appointed by the shareholders to run a fully managed transaction service to run and oversee the company sale, running a comprehensive marketing and transaction management process.


Just Wholefoods are a well known plant based and organic specialist of sweets, jellies, desserts and baking mixes with a wide distribution network and retail presence. Operating since 1989, the new owners intend to build on the past success and brand recognition to take the business to new markets and extend the product range.


Outgoing CEO Tim Kelly commented, “The shareholders appointed Symmetry Corporate Finance to run the sale process for us and have been delighted with service provided, concluding with a successful sale. We wish the company every success in the future under new ownership.”


James Wilkins, Director of Symmetry Corporate Finance, added, “We are proud to have worked with a brand as recognisable as Just Wholefoods and to have contributed to the ongoing successful history of the company. We wish the outgoing shareholders and the new owners every success moving forward and look forward to following the future achievements of the business.”


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